Ultimate Digital have teamed up with Skippers, a local company based in the heart of Grimsby, to help transform their packaging. Skippers specialise in producing high-quality nutritious dog treats from fish and fish skins. Being based in Grimsby, which is known for being ‘Europe’s food town’, they source fish from ethical raw materials from sustainable fisheries.
Skippers came to Ultimate Digital to look for a solution to their previous packaging, which were plain white pouches with a simple label. Skippers wanted to make more of a bold impact with their brand image that consumers would instantly recognise.
Digital print has enabled them to have high quality printed pouches, using bold colours that will stand out from their competitors on the shelf. A range of 12 new designs were printed simultaneously in just one print run, making it a cost-effective option for a small local business.
“Ultimate went above and beyond our expectations throughout the entirety of the process. We decided to go the route of designing and providing our own artwork and Ultimate was kind enough to invite us to sit with their experts and learn all the skills we would need to set up our designs correctly to ensure they print perfectly. They always had time for us, even when we wanted to make last minute changes. It’s been a pleasure to work with everyone at Ultimate, and we can’t wait to introduce our new packaging to our customers” Marius Muraka, Skippers Pet Products Ltd
This is the first time that Skippers have gone into printed packaging, with digital print capabilities no plates are used meaning that any artwork changes in the early stages of brand image development can be done at no extra cost.
Ultimate Digital is excited to be working alongside a local company, helping them to transform their vision for their brand into a reality.
If you are a small brand looking for a cost-effective way to print premium packaging across a number of designs, get in touch today to get a quote.