Digital Printer Awards – second shortlist for our Joe’s Farm Crisps

Pushing the boundaries on digital printing has secured Ultimate Digital another award nomination.

Our authentic style pouches for Joe’s Farm Crisps have been shortlisted in the Digital Printer Awards 2019.

It comes just a month after the packaging for the range of hand-crafted vegetable crisps was shortlisted for the the Digital Labels and Packaging Award at the FlexoTech International Print & Innovations Awards 2019 – among some big industry names.

The latest nomination is for creative use of substrates, which organisers Whitmar Publications say is for “printing on to challenging substrates and sympathetic design, print and finishing to highlight the tangible and tactile qualities of the materials used”.

Joe’s Farm Crisps pouches are a paper laminate structure, designed to ensure the range has a rustic look with a watercolour print effect – which farmer Joe Byrne and his wife Sandra were thrilled with.

“The vibrant packs have helped our sales massively already,” said Sandra.

Chris Tonge, Executive Director of the Ultimate Group, is delighted with yet another nomination for Joe’s Farm Crisps.

“Such nominations are testament to the dedication of our digital team in striving to help businesses, large or small, to get their product to market.

“These crisp pouches look terrific. They have a real shimmer effect to them, which really makes them stand out.

“Our design team has done a fantastic job with these – and experts in the industry are appreciating this with not one but two award nominations.

“Being recognised as among the best in the industry shows how we are pushing the boundaries in digital print innovation.”

Businesses like Joe’s Farm Crisps can take advantage of the latest variability capability of our HP 20000 presses.

Digital printing does not use any plates, meaning that design changes can be made as often as the brand would like, which makes the process pain-free and cost-free.

All three designs were printed digitally in just one print run, which is perfect for small orders – and keeping up with demand for the most popular products.

The #DPAwards19 awards ceremony will be held in London on November 7, 2019.

For more information on premium packaging solutions for your business, get in touch with the digital team on 01472 255410.